3 Reasons YOU need video content to market your business

Investing in video content isn’t just an advantage anymore — it’s essential! 📸

In the digital world, you’re competing for attention with every other business in the game. People aren’t going to stop to read your wall of text, when someone else offers an easily digestible video instead.

Three genuine reasons why you need video content:

👀 Engagement: Video content grabs and maintains audience attention, more than text or images. People like things to be simple for them - you may be missing out on a major audience just by not offering this method to get them engaged.

🤝 Connection: If there’s one thing your business needs to be successful, it’s trust. Video content can foster that connection between your customers and you, building trust, and in turn, steadily moving the buying decision forward for them.

🔍 Visibility: It’s no secret that we live in a visual age. The big players - Google, Meta, even Amazon - are pushing video content because it’s what works. Investing in video content isn’t just great for increasing conversion rates on your paid ads, it’s an almost guaranteed way to show up in more searches organically, as search engines and digital giants continue to push video content.

Our mission is to make great video content that connects your audience to you. Interested? Get started with a free, no-commitment discovery call today: https://www.sollmedia.com/contact